In 1921, Billy Ingram launched a family-owned business with $700 and an idea, selling five-cent, small, square hamburgers so simple to eat, they were dubbed Sliders and sold by the sack. In 2014, Time® Magazine declared our iconic Original Slider® by far the most influential burger of all time. Today our family-owned business sells exactly the same humble, 100 % USDA beef patty with onions and pickle, creating memorable moments for Craver generations everywhere. The only thing better than polishing off a Sack of Sliders alone, is doing it with friends. Could it get any better than that? White Castle. Since The Crave Is A Powerful Thing®.
White Castle may be most commonly known for your Original Slider®, but America’s first fast-food hamburger chain also serves breakfast items – all day long. Only a few national quick-service restaurant chains can state that!
Cravers who purchase any waffle item, such as the mini Belgian waffles, a Belgian waffle Slider, or a chicken and Belgian waffle Slider – yes, the waffles are really imported from Belgium – can enter White Castle’s “The Winning Waffle” sweepstakes. They just must visit www.thewinningwaffle.com and refer to the instructions to upload their receipt as proof of a waffle purchase. They’ll play a fun game to uncover a winning waffle, that could earn them breakfast to get a day, per week, monthly or a whole year. One lucky Craver will win a trip for just two to Belgium, home of White Castle’s delicious waffles, where they will likely tour white castle menu prices as well as check out a Belgian bakery.
Along with its authentic Belgian waffle items, White Castle’s breakfast menu also includes the first Slider® with freshly cracked egg and cheese, the breakfast Slider made with a new egg, cheese and bacon or sausage, the breakfast toast sandwich and hash brown nibblers. White Castle breakfast menu items have become so popular that a new line-up of breakfast sliders was introduced in grocery stores in 2018, and are available today in freezer aisles nationwide.
“We may have started off as being a hamburger company, however nowadays we truly are a slider company feeding the tastes of all Cravers,” said Jamie Richardson, White Castle’s vice president. “We know everyone loves to eat breakfast not just each morning, but anytime they desire it. That’s why we make our breakfast menu available day and night.”
Through the entire promotional period, which runs from August 29 through November 3, White Castle will even provide a sack of 10 cheese Sliders for just $6.99 ($7.99 in New York and New Jersey restaurants). This promotion is actually a continued favorite of White Castle’s core Cravers, who appreciate the outstanding value in addition to deciding on a American, cheddar or jalapeño cheese.
Along with entering the Winning Waffle Sweepstakes, Cravers can also nominate themselves to be immortalized inside the White Castle Cravers Hall of Fame. The boldest and most passionate Cravers are encouraged to submit original stories with regards to their memorable moments with White Castle. Winners will receive a trip to White Castle headquarters in Columbus, Ohio, for an official induction ceremony, inclusive of travel, hotel stay and meals. The 2019 class will join numerous inducted Hall of Famers from across uuggyi country, including celebrity Cravers like Kal Penn and John Cho of Harold and Kumar Go to white castle, rock icon Alice Cooper, comic book pioneer Stan Lee and award-winning fashion designer Telfar Clemens. Entries for your 2019 class will likely be accepted through Sept. 30, 2019, and can be submitted at whitecastle.com/CHOF.
White Castle, America’s first fast-food hamburger chain based in Columbus, Ohio, continues to be making Bold Moves™ being a family-owned business for over 98 years. Cravers on the go can access sweet deals and put a pick-up order at any time in the official White Castle app (iTunes App Store or Google Play) or even in the frozen aisle at a food store near you.